Overview Sports and energy drinks have transitioned from being a niche product to one of the fastest growing product categories in the global soft drinks market. This change has primarily been brought about by a growingly evident consumer focus on health and fitness. Moreover, as the consumption of aerated drinks heads for a visible decline in many important markets of the world, the time is ripe for energy drinks to make a mark in terms of both volume sales and revenue.
These beverages are intended to give instant energy along with providing mental and physical stimulation. The main ingredients, which helps in providing stimuli, is caffeine.
Taurine is another major component, which is essential for cardiovascular function and skeletal muscle development. On account of increasing health awareness and busy lifestyle coupled with growing consumer awareness regarding health benefits of the product are steering the demand for energy drinks in North America.
Such consumer behavior type is expected to drive further the overall demand. Consumption of alcohol mixed with these energy beverages is quite popular in urban areas. Energy drink manufacturers claim that these beverages reduce muscle fatigue, ease the mental process and protect heart health.
However, a scientific consensus is yet to be achieved to support these statements. Increasing health consciousness along with changing consumer lifestyle and rising awareness towards health wellness products are the key factors expected to steer future demand.
These drinks have formed an integral part of social gatherings, parties, and celebrations. These substitutes are low in cost as compared to some of the energy products.
There has been rising concern over these beverages consumption on account of the caffeine presence. Excess use has been associated with health risks, which include sleeplessness, frequent urination, and abnormal heart rhythms.
Such health risks associated are expected to restrain global industry demand over the forecast period. These alcoholic energy drinks rapidly gained popularity among the party goers over the past decade.
Also, lack of knowledge about the choice of drinks is expected to drive the market of alcoholic energy drinks. The non-alcoholic segment is projected to witness high consumption growth rates and over take the alcoholic sector to emerge as the largest segment by next five years.
Growing awareness among the consumers about its benefits and the ill effects of consumption of its counterparts are projected to aid the global market. Product Type Insights The non-organic segment is expected to remain the largest product variant and is anticipated to account for a revenue USD Due to high intial market penetration and no specific focus on the target market, these products are projected to aid the market.
At the same time, lack of customer awareness about the choice of products and these happen to be cheaper than their counterparts. The organic segment is expected to emerge as the fastest product type segment in Juices Market Research Reports & Industry Analysis.
size, and growth of the global market. Also available are highly regarded outlook reports for the U.S. and global markets, along with a full library of country-specific studies for juice. drinks like sports and energy drinks. This report covers the scope, size, disposition and growth. Search and browse our historical collection to find news, notices of births, marriages and deaths, sports, comics, and much more.
The report provides a crucial view on the sports nutrition market by segmenting the market based on product type and region. Based on the product type sports nutrition market is segmented as sports food, sports drink & sports supplements.
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Sep 28, · Startups news from the, including the latest news, articles, quotes, blog posts, photos, video and more. The global energy drinks market is broadly segmented on the basis of geography into North America, Asia Pacific, Europe, Latin America, and the Middle East and Africa.
The dynamic economies of countries in Asia Pacific and Latin America, coupled with a young consumer base, will drive sales of energy drinks in these benjaminpohle.comon: State Tower, 90 State Street, Suite , Albany,